Posting Selfies and Body Image in Young Adult Women: The Selfie Paradox

Grogan, Sarah; Rothery, Leonie; Cole, Jenny; Hall, Matthew

Posting Selfies and Body Image in Young Adult Women: The Selfie Paradox

Grogan, Sarah; Rothery, Leonie; Cole, Jenny; Hall, Matthew

Authors

Sarah Grogan

Leonie Rothery

Jennifer Cole j.m.cole@keele.ac.uk

Matthew Hall

Abstract

This exploratory study was designed to investigate how young women make sense of their decision to post selfies, and perceived links between selfie posting and body image. Eighteen 19-22 year old British women were interviewed about their experiences of taking and posting selfies, and interviews were analysed using inductive thematic analysis. Women linked selfie posting to the “ideal” body, identity management, and body exposure; objectifying their own and others’ selfies, and trying to portray an image that was as close to “ideal” as possible. Women differentiated between their “unreal,” digitally manipulated online selfie identity and their “real” identity outside of Facebook and Instagram. Bodies were expected to be covered, and sexualised selfies were to be avoided. Results challenge conceptualisations of women as empowered and self-determined selfie posters; although women sought to control their image online, posting was constrained by postfeminist notions of what was considered socially appropriate to post.

Acceptance Date	May 31, 2018
Publication Date	Jun 1, 2018
Journal	Journal of Social Media in Society
Print ISSN	2325-503X
Pages	15 - 36
Publisher URL	https://www.thejsms.org/index.php/JSMS/article/view/324