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Article

Konstantinos-Papadas, K, Avlonitis, G, Carrigan, M ORCID: https://orcid.org/0000-0002-4487-029X and Piha, L (2019) The interplay of strategic and internal green marketing orientation on competitive advantage. Journal of Business Research, 104. pp. 632-643.

Papadas, KK, Avlonitis, G and Carrigan, M (2017) Green marketing orientation: Conceptualization, scale development and validation. Journal of Business Research, 80. 236 -246.

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